Onsite and Offsite SEO – What Is It?
Category: Search Engine Optimization | Author: Jim Adams | Posted: January 17, 2012
There are two types of SEO: on-site optimization, and off-site optimization. This is also referred to as internal optimization and external optimization, or on-page and off-page optimization, respectively. On-site optimization has to do with site components such as title tags, description tags and the content of your website — things you can control. Off-site optimization deals with other websites that link to yours; you rarely have control over this. Both are of equal importance in the complete SEO picture.
